Because there are more and more users, eventually many business people use IG as a promotional platform and sell online for brand products.
To make it easier for users, Instagram finally provides this Instagram Shopping feature.
Discussion on How to Create a Store on Instagram Shopping
The Instagram Shopping feature itself is a feature that allows online business people to provide some information about their products.
When a consumer taps on a product image or label, they will be immediately directed to a product information page like the review above.
So that the user does not need to visit the website or CS just to ask for the price of the product.
If you are interested in creating a shop using Instagram Shopping, then consider the following review on how to create a shop on Instagram Shopping.
How to Create a Store on Instagram Shopping
1. Terms of Creating a Store on Instagram Shopping
![]() |
| Terms of Creating a Store on Instagram Shopping |
There are several requirements that must be met in order to create a store on Instagram Shopping.
Terms to create a shop on Instagram Shopping:
- You must use a business account on an IG account.
- Products sold in physical form and for service products cannot use this feature even if they use a business account.
- Your Instagram must be linked to your business’ Facebook Page.
- The trading policies set by Instagram and Facebook must be met by your business account.
- The account must also be linked to the product catalog on FB and you can create a new catalog if it doesn’t already exist.
To create a new catalog, you can use the Catalog Manager menu and select e-commerce and the catalog can be used to upload products that have been included with their descriptions.
After all the requirements are met, the Instagram Shopping feature on your account can be activated.
2. How to Create a Store on Instagram Shopping
![]() |
| How to Create a Store on Instagram Shopping |
- Go to your Instagram profile.
- Then open the Settings menu or Settings.
- Then click the Business menu and click the Sign Up for Shopping menu.
- Then select Accept Terms.
Your IG account will be reviewed by Instagram and Facebook first which may take a few days but could take longer.
For that, wait for this process to finish and IG will notify you about a verified account.
3. How to Tag Products on Instagram Shopping
![]() |
| Product Tag |
Here’s how to tag products on Instagram Shopping:
- Log in to your Instagram account and select the Settings menu.
- You will see the shopping menu after the account is verified by IG and click on the menu.
- Select the catalog then upload the photo and select the product tag. For each content to be posted, you can tag 5 products at once.
- You can also tag old content after the IG Shopping feature is active by clicking edit on the content you want to change and then selecting the product tag.
The final word
Sellers and buyers will both get convenience when shopping on IG with this feature.
Because there is no need to bother visiting the web page or CS to ask for product descriptions.
But before activating the feature, first complete some of the requirements that must be met.


