Samudranesia.id – Technological advancements that are used by many people are pre-order online shopping at Shopee, where buyers don’t have to leave the house to shop, just select and buy goods via smartphone, then pay by transfer, later the goods will arrive at the buyer’s house.
One of the most widely used online shopping platforms is Shopee. The marketplace, known as Si Orange, is not only used by buyers, but also by business people.
Many business people open online stores at Shopee, the reason is that Shopee provides the best facilities for selling, so sellers feel safer when selling. One of the facilities provided is a pre-order system at Shopee.
What does pre-order mean at Shopee?
Pre-order is a shopping system, where the seller doesn’t actually have the product. That is, the seller offers product samples to buyers in the form of photos or videos.
If the buyer has agreed to buy, then the seller will process the product for about 7 days or more, depending on the product being offered.
The pre-order online shopping system at Shopee looks like this:

The pre-order shopping system at Shopee is usually used by business people who sell custom products. A custom product is a product that can be requested and adjusted to the wishes of the buyer.
For example, custom cellphone cases, custom mugs with writing or pictures, custom t-shirts, birthday gifts, graduation gifts and other DIY (do it yourself) products.
Advantages of Pre-Order System at Shopee
The pre-order system at Shopee is not held without a clear reason. Shopee, of course, has thought about the benefits that business people will get, if they want to implement a pre-order system.
And here are the advantages of the pre-order system at Shopee:
1. Avoid order cancellation by buyers.
This problem is the biggest enemy of business people, not a few buyers who are PHP aka false hope givers, they say “okay i fix buy this”but when the seller followed up, the buyer ran away, there was no news.
So, with the pre-order system at Shopee and the implementation of the down payment system, it makes sellers feel calmer because it’s less likely for buyers to cancel orders.
And for payment, it can be done after the goods have been produced or the product has arrived at the buyer’s house.
2. No need to stock items
You will only stock items when an order arrives. So when a buyer buys a product, then he makes an order according to the buyer’s request.
But there are some items that must be in stock. For example, a custom mobile phone case business, means that you have to have a plain case and a design ready.
This aims to minimize the risk of unsold goods, so the risk of loss is much smaller.
3. Have a longer packaging time
The good thing about the pre-order system at Shopee is that you have a lot of packaging time, about 7 to 15 days after the order is processed.
It’s different if you don’t apply a pre-order system, the packaging time is only 2 days after the order is processed, then the order must be sent quickly after packaging.
And keep in mind, if the order can be canceled automatically if the seller has passed the packaging deadline for more than 15 days or the delivery time.
How to Sell Pre-Order Products on Shopee

If you are interested in a pre-order system online business at Shopee, try practicing directly by applying the following methods:
- Open your Shopee account, then scroll down, then click Shopee Seller Center
- Still on the Shopee Seller Center page, click Add New Product. Don’t forget to enter the product name and product category
- Complete the product description, add a photo or video of the product, product weight, shipping service, payment options (COD or transfer)
- Scroll down to activate the pre order system. The trick, in the Pre Order column there are two options, namely NO and YES, then you have to choose the YES section. Don’t forget to enter the order time from 7 days to 15 days.
- Click the SAVE button so that the product information that has been filled in is not lost. But before that, make sure the product information has been filled in correctly.
- After the product information is saved, the uploaded product is already active with the pre-order system.
Restrictions on Pre-Order Products on Shopee

Before continuing to sell pre-order products, it’s a good idea to first find out what to avoid when selling pre-order products.
Shopee has several rules that must be followed by sellers, otherwise it will have a bad impact on the online store or even the Shopee directly.
The thing to avoid is the limitation of pre-order products on Shopee. Business people are not advised to sell pre-order products for more than 300 products, if you sell more than the specified number of products, get ready you will be penalized.
Not without reason, this pre-order product restriction is enforced so that Shopee continues to have a good reputation, due to fast product delivery and according to packaging time.
Don’t take it lightly, this small problem can make buyers move to other marketplaces. And there are two possible adverse effects that can occur, namely:
1. Penalty
Your online shop on Shopee cannot get the Star Seller title. Star Seller is an appreciation from Shopee to online stores, for providing a satisfying shopping experience in the form of products and services.
The effect of this penalty is that it is difficult for your online store to gain the trust of buyers, because a store with a Star Seller title is the second choice after the Mall.
2. Bad image for Shopee
The impact of seller delinquency is also felt by the marketplace, Shopee can have a bad image in the eyes of buyers as a marketplace with poor service.
For example, the seller took too long to package, thus leaving a bad review.
Conclusion of the meaning of pre order at Shopee

So, the conclusion of the meaning of pre-order at Shopee is, a product that has a longer packaging period than a product that is ready stock, and a pre-order product has a packaging time of about 7 to 15 days.
Usually, the pre-order system uses a down payment (down payment) system, this is done to avoid order cancellations, the buyer can pay the fee after the product is ready or the product arrives at the buyer’s house.
Shopee also gives recommendations for pre-order products that can later be sold, such as:
- Products that must pass customs clearance, usually foreign products
- Products that are in low stock, can be custom mobile phone cases, you only need to stock a few plain cases, then proceed to the production stage if there is a request from the buyer.
- Products with special handling, usually DIY (do it yourself) or handmade products
- Products according to buyer requests, for example custom products
Hopefully the tricks and meanings of pre-order at Shopee above can help you when starting a pre-order system business. Good luck and good luck.